Better Blog Marketing: Make Your Blog look Unique

Many blogs use the identical templates or skins for the design. While the design does not likely have an effect on individuals who learn your weblog by way of RSS feed, nevertheless it impacts any first time weblog customer and everybody who likes to learn the weblog from the online browser. The extra distinctive a weblog design the higher it’s to construct recognition and branding. If a weblog seems like 20 others the customer has seen already, your personal weblog won’t stand proud of the gang and you’ll lose out on guests as individuals are likely to overlook about you actually fast then. “How did his/her weblog appear to be once more?” is perhaps the query and the way do you reply that? In the previous I have been utilizing free WordPress templates myself. I utilized minor modifications, however it by no means actually separated itself from others sufficient to be distinctive. My present (properly, now my final template) template was virtually inventory and as I had not see this template earlier than I hoped to keep away from issues being considered one of many.

Man, was I mistaken on this one. While studying another blogs at this time I ran right into a weblog utilizing the very same template. That actually hit me and I felt I needed to do one thing about it instantly. I needed to make my weblog extra distinctive – now! The most seen piece in a weblog is usually the header and I determined that this is able to be an excellent step to start out. As I am personally “graphically challenged” 😉 it took me some time to provide you with one thing that I appreciated. I needed the brand new header to be like a enterprise card for my weblog, too. Why? The header is proven on each web page and it offers a primary time customer immediately with the knowledge of what my weblog is about. The drawback with so many blogs is to seek out out what’s their important specialty. What is the primary matter a blogger is writing about? Often there isn’t a option to inform what a weblog is about – particularly in case you enter a weblog from an older posting via a search engine itemizing. The homepage may ultimately have a small snippet of textual content explaining the subject of a weblog, however archived articles don’t present this usually. Or the weblog proprietor doesn’t even hassle in any respect to inform what his foremost intent for the weblog is. I had a small snippet of textual content already describing the aim of my weblog, however once more it was solely seen on the homepage and never on the totally different archive pages.

By utilizing a brand new header I have been capable of repair the 2 gadgets described on the similar time. First of all it’s utterly distinctive and subsequently makes my weblog stick out extra. And second I was capable of handle to design it with a small sticky observe construct in explaining what this weblog is all about. The sticky observe is totally built-in into the design of the header and in a spot the place guests can simply see it. I confirmed it to a pal earlier than deciding to make this the brand new header picture and he favored it.

Anyway – the lesson discovered is: Make your Blog look distinctive + be sure that your guests know what your weblog is about. Just as a result of they discover a (one) posting of your weblog that matches their search time period, it doesn’t imply that your weblog is actually of curiosity to them. But you may be capable of catch their curiosity by stating what your weblog is absolutely about. If you catch their curiosity you may achieve a brand new reader that a) comes again to learn extra out of your weblog and b) ultimately tells others about your nice weblog.

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